Zoom or specialist video interview software?

June 09, 2020

Zoom or specialist video interview software?

So the big question, Zoom or specialist video interview software?

Why in the digital world we live in were agencies still relying on 2D, black and white pieces of paper to pick and present candidates to their clients? We integrated video into our process from day 1 embracing digital innovation and setting ourselves apart from our competitors whilst being able to add real value to the client and candidate experience. It’s revolutionised the way we operate and continues to do so.

Therefore, we find it really interesting that when this pandemic hit three months ago everyone started shouting about video interviewing like it was a new digital innovation, some businesses even reverting to skype to complete interviews (who knew it was still around?). I do think people being forced to utilise platforms such as Zoom has made people think about the benefits to video and it will certainly play a big part in business and their recruitment strategy moving forward if they want to make the process more time and cost efficient. A question I am being asked by clients at the moment is what is the difference to interviewing via Zoom or Skype and using specialist video interviewing software?

Both are two-way, you can conduct a first stage interview remotely no problem? Technically yes, but other than you get to see what the candidate looks like to better judge a fit, there’s not much difference to having a meeting on Zoom as there is having it on the telephone. Adding specialist video interviewing software to your hiring process benefits both you and the candidates and increases final interview to hire ratio to over 70% for several reasons.

People have been using specialist video interviewing software for years, it’s not a new thing, but due to the current circumstances and everyone's determination to continue business as usual, I suppose you could say it’s having its “moment”. We don’t know how long we’re going to be out of the offices but we do know that with video interviewing we can continue to hire. 

So, let us explain the value specialist video interviewing software can bring to you over just using video conferencing software.

For starters, specialist video interviewing software allows you to host either a live interview which can be recorded to watch back or a solo one-way interview, where the candidate answers predetermined questions in their own time to submit for review. Both forms of interview differ to telephone or zoom interviews in that you don’t have to just take the interviewees word for it that they are a match for the role, you can watch for yourself. 

That’s where the shortlisting feature comes in, we just send you one link and all the videos of candidates we have shortlisted as a match are there. Just one link and they’re all there in one place, no need for multiple messy emails with attachments here, there and everywhere. We can also attach the candidates CV, documents and any notes in with their video! 

You save heaps of time because if you don’t think they are a good fit for the role within the first 5 minutes of the interview you can either turn it off or skip to the questions you think are more important to make your decision. If the first stage interview was conducted on zoom, and therefore not recorded, you wouldn’t know until the candidate sat in front of you (either live virtually or face-to-face) that they weren’t right but you would have to conduct the whole second stage interview anyway.

In summary, yes you can use Zoom to interview candidates remotely while in these unprecedented times. But, there is value to gain from specialist video interviewing software now and beyond the current situation to make your recruitment process efficient and effective for both parties.

For a free demonstration of our video software to make your own mind up then get in touch with the team today on 0333 888 4048 or email

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