Account Director (Sport)

Are you an ambitious Account Director with experience in audience focused data solutions and digital marketing? Are you ready to revolutionise the sports, media, gaming, and entertainment industries?  Well, this could be for you….

Our client is an award winning and dynamic London-based Marketing and Technology agency where they blend cutting-edge data technology solutions with creative marketing services to drive client success. The role is an exciting opportunity for an experienced, ambitious, and passionate digital marketeer to play a pivotal role in a fast growth business. The candidate will be commercially minded, have a proactive approach to client management and a strong proficiency in data analytics, technology and digital marketing with a primary focus on advising clients on their data strategy, translating into business growth across marketing and commercial operations with those clients. 

An ability to operate flexibly in a dynamic, fast paced, and fun environment is essential. The role will provide a superb foundation for a future career in this industry.

Interested? Keep reading….

About us:

We are a data driven full-service Marketing and Technology Group for the sports, media, gaming and entertainment industries, based in London. Our USP is the combination of advanced data technology solutions with creative and digital marketing services to deliver clients an end-to-end solution.

We believe passionately that harnessing detailed insights on fanbases through market leading data technology can fundamentally change the commercial trajectories of our clients.

Using data technology solutions and analytics, we scale and enhance 1st party data strategies for our clients and uncover deep learnings around their audiences and fans using thousands of 3rd party data sources. We work with businesses such as football clubs, rights holders & federations, brands, sports technology platforms, health & fitness apps, and large-scale media publishers to illustrate the breadth of our client base.

Our solutions are specifically designed to scale the data collection capabilities of our clients, and in addition leverage the data insights to drive growth to their fan base and commercial revenues. We deliver this growth through the agency side of - specialist digital marketing services – across creative, content production, media planning and technology development capabilities.

The role:

The role will be to work closely with the leadership team to manage the implementation of our data services across the key clients in the business.

The diversity of the client base will provide a broad breadth of experience and application to help an ambitious individual expand their capabilities and commercial acumen.

What you’ll be doing;

  • Take ownership of client management and implementation of client services across key clients.
  • Manage the client account team.
  • Working with our partners, developing presentations outlining workflows & performance.
  • Liaise closely with the Group agency partners including our Group leads on Creative services, and paid media services to deliver data informed marketing operations.
  • Work with internal teams to diagnose solutions to new clients.
  • Work with technology partners to ensure the data technology services are being implemented to align with client requirements.
  • Liaise closely with the Head of Creative Services, and Head of Media in the delivery of creative, content and media services for clients.
  • Develop and manage KPIs with the clients based on specific campaign activities on a project-by-project basis.
  • Work with clients to diagnose solutions and internal teams to translate data into strategic insights applicable to the client needs.

Here’s some stuff you’ll need;

  • The candidate will have a strong understanding of digital marketing and an ability to coordinate multiple projects across the core service teams of the business.
  • The role requires a good understanding of marketing and data technology, the digital marketplace, and of how digital media is traded. The ideal candidate has a passion and enthusiasm for sport and media and its future.
  • A commercially minded person with a passion for digital content and/or data analysis capabilities will be important.
  • Strong communication skills are a must, as the position requires the ability to work across different disciplines and communicate with different levels of seniority both internally and externally.
  • Experience in working with data technology is important but training will be provided.
  • Proficient in Excel and powerpoint.
  • An interest in media, understanding of consumer and content trends, and having interests in sport and music is certainly an advantage!
  • Above all we need a highly self-motivated, organised and experienced individual who loves to learn, likes being part of a hardworking team, and likes to have fun!

Background and Experience: -

  • Five plus years’ background in digital marketing, media and technology with a client management focus.
  • Experience of presenting in formal conditions at a senior level.
  • Experience of managing senior client relationships on a day-to-day basis.
  • Experience of the following specific areas:

        Data Analytics

        Team leadership

        Pitching blue chip brands

        Technology application in media

        CRM, CDP’s & DMP’s is beneficial

        Solid understanding digital marketing, channel strategy, media planning, performance marketing

What you’ll get from us:

  • 25 days holiday
  • Company Bonus Scheme
  • Employer Pension Contribution
  • Flexible working/working from home
  • Laptop
  • Social Events

If you feel that this could be the right role for you then apply now and we’ll be in touch.

  • Date Posted:
    14th March 2024
  • Location:
    Central London (Hybrid)
  • Salary:

To discover more, please get in touch...